To celebrate National Doodle Day, Beavertown is turning punters into artists and inviting them to pay for their pints with creativity. By doodling on a beer mat, customers will be able to trade their masterpieces in for a pint of Beavertown Bones Lager at The Kro Bar and The Kings Arms in Manchester.
Beavertown will be placing specially designed and doodle-able beer mats in select pubs across Manchester on Saturday 3rd – Sunday 4th (or until stocks last). Participants will be encouraged to get their creative juices flowing with multi colored markers for a… you guessed it, FREE out-of-this-world beer, in the form of the refreshing pint of Beavertown’s Bones lager.*
Designed by Beavertown’s Creative Director Nick Dwyer, the beer mats take inspiration from the brewery’s new “Out of this World Beer. Drank on Earth” ad campaign – with iconic space-themed visulas, from half-drawn astronauts to unfinished moonscapes.
Nick Dwyer, Creative Director at Beavertown said, “I love this project because literally anyone can draw if they have a pen. Drawing, doodling, sketching – it’s great for the brain, and should absolutely be used as currency in the event of nuclear annihilation… because then I could be king. Failing that, using it to pay for our beer is also good!”
