London-born and US-based fashion mogul Emma Grede and ex-professional footballer turned businessman extraordinaire Gary Neville, will be joining Dragons’ Den as guest Dragons, sitting alongside Peter Jones, Deborah Meaden, Touker Suleyman, Sara Davies and Steven Bartlett for series 21.
The series will be back on BBC One and iPlayer in 2024. Filming is currently taking place in Manchester, and Emma and Gary will be joining the usual line-up in episodes next year, to shake things up and impart their unique business advice on those entering the Den.
Gary said: “I am excited to join the Dragons, and to meet the entrepreneurs brave enough to face us in the Den. I hope my personal journey shows that you can take the experiences you’ve had in one part of your career and use them to do something entirely different and make it a success. Business is all about managing people and managing yourself and I’m looking forward to sharing my experience to help the entrepreneurs we’ll meet in the Den reach their potential.”
Emma commented:
“I’m no stranger to the boardroom. I’m surrounded by strong women, and I champion those who are independent and have an idea that I can help develop and grow. I watched Dragons’ Den growing up, and being able to come back to the UK as a Dragon to share my own experience with the budding entrepreneurs entering the Den, is very exciting. I am looking for people who are passionate, not afraid to think big and know their product, and their audience.”
