When people think of UK fashion it is common to immediately picture tweed and tartan. However, while these trends and styles will always hold a firm place in history and remain relevant in the modern era, the UK fashion brands have moved along in different ways as well. In fact, the UK’s swimwear industry has a huge influence on global fashion with many A-listers embracing this homegrown fashion selection into their fold.
How UK Swimwear Brands Influence the Fashion World
For many years, the UK has been offering exceptional swimwear brands that are homegrown and luxurious. Designer swimwear is something that lots of people desire, and the UK fashion industry has experienced a lot of growth in this area. Influencers, celebrities, and even sports stars have been known to wear UK brands for their vacations and days out at the beach, and this sector is actually gaining a lot of pull when it comes to establishing itself as a global innovator. With an anticipated growth charted at over 6% in the next four years, many brands will only become bigger and better. So, what is influencing this development?
Sustainability
All around the world, sustainability has become a major conversation. One thing that UK swimwear brands get right is that they pour effort into creating apparel with an eco-focus, and this is highly commended on a global scale. Customers want a brand that cares about the Earth and that incorporates this into their products, and there are so many brilliant UK companies that do just that.
Design
UK beaches may not have the big sun and waves that other places get, such as Miami, for example, but that doesn’t mean they don’t have stylish attendees. Just because the beaches are a little more low-key and a little less glamour-focused, doesn’t mean the swimwear brands don’t deliver when it comes to apparel and fashion choices. The luxury is evident, and there is a range of unique styles, designs, and patterns that speak their own truth. The reason these companies receive attention is because of the eye-catching colours, patterns, and shapes which have a sparkle of UK magic attached.
A Focus on Luxury Malewear
When it comes to designer swim trunks for men, there are some fantastic companies including Orlebar Brown which began in the UK. Having luxury options for male customers is something that is in high demand because the fact is that it’s not just women who want to show up looking amazing and feeling confident on the beach. Companies like this have received global attention as well because of their high-quality, beautiful designs and exceptional craftsmanship. All of this counts towards inspiring male beachgoers to find their true selves and wear something that makes them feel above and beyond when they head down to the sands. Everyone from aspiring models to dads on a family trip can find a piece that suits their aesthetic.
UK homegrown swimwear brands are an important part of the wider economy. They are gaining global attention, and for good reason too as their sustainability and fantastic design are streets ahead of other countries.
