Starting a car repair business can be an exciting venture for 2022. If you’re familiar with mechanic work and engineering, then this could be the ideal business for you. However, it can be difficult to know where to start. Below, we explore how to start a car repair business in 2022.

Market research

Market research is crucial. Even the most competent car repair business won’t succeed if it’s in the wrong area. Prior to starting your business you should carry out research to find your niche. This might be purely based on location – is there an area nearby that doesn’t have a car repair business? Alternatively, you might specialise in a certain type of vehicle repair such as electrics, or the repair of American imports.

Services

You’ll also need to work out the type of services you’ll offer. Will you specialise in one part of the car such as the clutch or will you emphasise MOTs and general servicing. This can make a huge difference to your business model and should be considered carefully.

Pricing

Your pricing will be crucial when you start the business too. Do you want to market your business as a premium car repair outlet, or do you want to attract plenty of customers with an efficient, bargain service?Ultimately, you need to be charging enough to cover your overheads and still give yourself a wage. This includes your rent, part costs and salary for employees too. The best way to be profitable on top of this is to charge your customers more for labour on top of the price they pay for parts.

Promotion

You should also consider how you’ll promote your business. If nobody knows about your car repair service then it’s going to be hard to attract business. As such, you should try marketing campaigns to entice customers. This could be something as simple as setting up social media accounts. Or you could run discounts for first-time customers to try and build up a client base.

Once you’ve prepared all the above for your car repair business, you’ll only have a few tasks left before you open. High on your list of priorities should be motor trade insurance to give you the peace of mind that you can avoid any nasty surprises when you start your car repair business this year

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