UK bed and mattress online store, Happy Beds, has recently looked at over 30,000 tweets to learn the top reasons as to why Brits haven’t been sleeping well over the last 12 months.

It is no surprise that the excitement and anxiety of the Game of Thrones finale that came out in the UK in April was a huge factor in keeping the country awake. It beat this year’s Love Island and Line of Duty to be the most tweeted about TV-related cause of sleeplessness in the UK.

The finale, in particular, was a huge cause of nation-sweeping insomnia with #GameofThronesFinale and #Got8 being the 4th and 6th most common hashtags in tweets that also involved a hashtag such as #cantsleep.

The UK’s favourite characters, Jon Snow, Tormund Giantbane and Bran Stark were also heavily mentioned in these tweets.

Game of Thrones wasn’t the only TV show which featured in the research findings, with Line of Duty being heavily mentioned, and Love Island being listed in the results. 

“Maybe since the ending of Game of Thrones has (sadly) happened, we can now sleep more, but there is always great TV out there” says Joy Richards, Sleep Expert at Happy Beds.

“Whilst we cannot do much to ease the nerves and anxiety of a TV obsession, Happy Beds can provide comfort and support to facilitate sleep.”.

Other factors that kept Brits up at night include Brexit, Liverpool FC, Christmas and one of the UK’s favourite grime artists, Skepta. 

For those that suffer with insomnia, whether this is TV-related or not, Happy Beds have written a supporting blog on ways that you can get a better night’s sleep. Check it out here.


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