Are you a travel agent mulling over upscaling your business? Luxury travel is becoming more popular nowadays, especially among millennials- a trend reflected in the financial market. However, with its increasing popularity, the idea of luxury traveling has changed a lot. It is no longer only about staying in luxury hotels and traveling in high-end cars; immersive experience has become the prime factor.
An immersive experience entails a comprehensive package that includes day-to-day activities too. Golf is becoming an increasingly popular sport among tourists. Eynesbury Golf can find the best golf course in Australia.
Here we are offering you five strategies to offer clients a trip of their life-
-
Clients’ needs
Before offering your clients a luxury trip, the first thing to keep in mind is to understand their needs. By their age group, you can get an idea which places might appeal to them.
For example, most millennials between 27-35 prefer to make their honeymoon trip or a buddy trip a grand event for themselves. From skiing on the snowy mountain tops to scuba diving or even snorkeling, millennials are more inclined towards adventurous activities.
Whereas, most parents or older couples prefer to go on a holiday trip to somewhere quieter- maybe on an exotic island trip. So, it is essential to understand your clients’ needs to plan an exciting luxury tour.
-
Customer service
Generally, the next step is to offer seamless customer service. Your high-end client must not stand in a queue to get to you- talk to them directly. Sit down with them to make them feel valued.
As a travel agent, you have lots of clients. Naturally, you won’t get to be there at the destination, barring a few exceptional cases. So, it’s essential that you pick the best of your employees to arrange everything at the destination.
-
Exclusivity
The most tempting feature of luxury travel is its exclusivity. If you want to have the same travel experience as the last guy, you won’t book a luxury trip, right? This is why, as a travel agent, you should highlight the peerless experience you are offering to your clients.
A great way to do this is to show them the complete package, not just the traveling arrangements from point A to point B. Show them the diverse experience they are going to have if they book the whole package. Instead of offering every detail, focus on the most exciting aspects – guided vacation, river cruising, door-to-door private car service, etc.
From the trends in the traveling industry, it is evident that millennials prefer it this way.
-
Luxury activities
People travel to different places to experience the unique culture, participate in regional festivities and taste the exotic cuisines. As a travel agent, it is incumbent upon you to recommend the unique experience that a place offers. It can range from visiting cultural centers, art galleries, royal houses to adrenaline-rushing sports for the more adventurous of your clients.
Cruising in the deep blue waters is a more popular holiday activity. Yes, the shipping industry is volatile, and it is not an easy task to arrange a luxury yacht quickly. Having said that, networking should help you in cases like these. Knowing people associated with luxury cruises will keep you ahead of your competitors.
-
Customize your package
Exclusivity automatically brings us to this point. The younger generation of travelers already has an idea of what they want to experience. They want the travel agents to fill in the details in between.
But the thing is, millennials don’t want to be passive travelers; they actually want to explore. So, you must offer them an immersive experience to satisfy their needs. If your clients are young musicians, they would not just want to go to an opera but also would love to meet the musicians or the conductor. It would be best if you tailored the standard packages to suit their needs.
The same applies to other activities too. Customizing your package according to their expectations will also bring in new clients.
Conclusion:
As you can see, you must consider a lot of things to organize a luxurious trip. Offer them an experience that is not just memorable but something they can brag about.