Emerald Street, the free daily email, will launch a brand new Manchester edition on 24th October.
Published by Shortlist Media, the makers of Stylist magazine, Emerald Street launched nationally in 2011 and now has an audience of 150,000 loyal readers.
Emerald Street Manchester will feature the latest in fashion and beauty alongside the best restaurant openings, talking-point exhibitions and events that Manchester has to offer, as well as longer pieces aimed directly at Manchester women in their 20s and 30s. The publication will also reward subscribers with exclusive offers and competitions.
The new Manchester Editor, Daisy Jackson, is based in the city and says: “We’re bringing the heart of Manchester straight to your inbox. There’s always something different on the horizon here and Emerald Street will be there to cover it all.”
Anna Fielding, Emerald Street Editor, said: “I’m so pleased we’re expanding the publication. Emerald Street is such a distinctive brand and has been since its launch. We already have loyal readers in the Greater Manchester area, so it’s really exciting to focus on serving them properly and seeing them grow in number. I’m looking forward to working with Daisy and to spending more time in Manchester myself – it’s a great city!”
Glenda Marchant, Publishing Director, said: ‘’This is a wonderful way to combine the national and the local, it will give retailers and brands the opportunity to reach the key demographic of young ABC1 women in a highly targeted way, in a stylish environment, and through a brand they already know and trust.’’
The London and UK editions will continue to publish as usual.