As well as developing a new brand strategy including brand creation, direction, tone of voice and messaging, MadeByShape also designed and developed a new website for the agency.
Co-founder of the Social Shepherd, Jack Shepherd, commented: “Since we launched two years ago, we have rapidly grown and matured and as such, we needed to develop a new brand identity that better aligned with our services, ethos, culture and target audience.
“After speaking with several agencies, Andy and his team at MadeByShape really stood out – not only were they incredibly friendly, but they also took the time to truly listen to what we wanted to create. Be developing a bespoke website that unifies all our offerings and personality, they have managed to turn this vision into a reality that will help us to achieve our ambitious growth plans.”
Based in Bath, the Social Shepherd offers paid social ads, social media management, video production and influencer marketing and has worked with some leading brands including Treaty Jewellery, Love Leggings, Beebombs and NU-IN.
Andy Golpys, co-founder and Director, MadeByShape added: “It’s been great to work with Jack and the team at the Social Shepherd. As well as being open to exploring new avenues and ideas, they placed their complete trust in us as their creative agency. The Social Shepherd are a fun, creative team who we’ve really enjoyed working with on this project. It’s a breath of fresh air to see a young, vibrant brand instilling so much faith into a creative agency without too many boundaries and restrictions.”
Combining a bespoke logotype, updated colour palette and strong messaging, the Social Shepherd’s new brand identity positions it as a leading social media agency.
MadeByShape was founded in 2010 by Andy Golpys and Jason Mayo and has become a recognised leader in the creative and digital industry, including eCommerce and organic search engine optimisation.
Its 10-strong team have won awards for their innovative approach to online experiences, and work with businesses of all sizes and across the world, from start-ups to global organisations such as NHS, L’Occitane and 20th Century Fox.