The rise of e-commerce
Most of today’s society live life on the go. There is a high demand on time and there is also the sense of not wanting to compromise with individual choice. Nowhere is this clearer than in the retail sector. With the rise of online shopping, stores are struggling to keep up, as customers are growing accustomed to shopping whenever they want, from wherever they want and usually to a price that is well-below that to what a store charges for the same item. Even though traditional stores still hold some charm, more and more people choose to do their shopping online as it is more time-efficient and perhaps the most important aspect of all, there is very rarely any limitation when it comes to offers.
It is literally possible to find whatever you want and often it is also possible to have it delivered right to your front door. Case in point sales B&Q offer. The trend of online shopping has only risen since its introduction to the general public and there is no evidence of it slowing down anytime soon. Quite the contrary, the trend of online shopping has grown to the magnitude of it replacing more and more physical stores. Why is it then that online shopping continues to manifest itself as the number one way to purchase items these days?
7 reasons to shop online:
1. Unlimited choice
Depending on where in the world you live, offers might differ, however, there is a very high likelihood that you will be able to find whatever you are looking for online. Perhaps you are on the hunt for a new pair of sneakers but they are not sold at your local shoe-store or maybe it’s a new perfume you need. It really doesn’t matter. It is almost always possible to find it online. Since you have access to basically the entire world online, physical boarders hold little consequence.
2. Maximise your time
Most people today basically don’t have the time to spend hours in a shop looking for the right pair of pants. Or they only have time to shop in the evenings when work is done, the kids are in bed and the day have quieted down. Then there is the issue of traditional stores not being open in the evening. Or if they are, perhaps they still close early enough for it not to be coinciding with your own time-schedule. Regardless, it is much more time-efficient shopping online and since the new economy is that of time, one cannot be too careful of how you spend it.
3. Price is king
Another feature that has people choosing the internet when it comes to shopping, rather than visiting physical stores, is the ability to compare prices without having to trek from one store to another. It is all now possible with just the click of a button in your browser. Not having to spend hours in one store or another, instead being able to compare prices on the screen instead, has led to a significant rise in the number of people shopping online. Regardless of what it is you are shopping for, interior design, sporting equipment or clothes, it is possible to compare prices and buy the ones that have the best price.
4. Stay ahead of the game
The world’s population is growing and as such there are more and more people in the cities. Ergo, there are more crowds. If this is something you don’t enjoy, then online shopping is the best choice for you. No more hustling for the right size or standing in the check-out line for hours waiting your turn, instead you shop at your own convenience from the comfort of your home.
5. Access to the world
Shopping online allows you access to almost the entire world. Living in Norway, wanting to buy a couture dress from Milan, is no longer a problem. Go online, find the store of your choice and then klick on the purchase button and voila! Another feature that has online shopping in the forefront, is the possibility of having your purchases delivered right to your front door.
6. Peer-reviews
With online shopping it is also possible to receive reviews on purchases you are looking to make before making them. Compare prices, opinions on fabric, delivery times before shopping, to be able to choose which option is better suited for you. By taking peer-reviews into account it’s possible to avoid making the same mistake that someone else have already made.
7. Same, same but different
One thing to take into consideration though, is that there are some differences when it comes to online shopping and different sectors, i.e. there might be some discrepancies between for instance ordering an item from the apparel industry when it comes to delivery, as opposed to ordering from the beauty product market. This is not something that generally affects the overall experience of online shopping but it is worth taking into account when shopping online.
