Mamas & Papas, the UK’s leading nursery brand, will celebrate the opening of its brand-new concept flagship store at the Trafford Centre, in Manchester, with a series of treats for customers.
Relocating to a new, purpose-designed unit on Regent Crescent next to M&S, the store will officially welcome customers from Friday, 30th May, with celebrations running across the weekend.
From 12 to 3pm on Friday and 10am to 3pm on Saturday, 31st May, and Sunday, 1st June, visitors can enjoy free coffee and cookies while exploring the new store. Free tote bags will be given away, and there will also be ‘golden tickets’ hidden around the store, giving customers the chance to win exclusive prizes.
Shoppers spending £100 in store over the opening weekend and during June will also have the chance to enter a draw to win one of ten £100 lululemon vouchers.
As the brand’s UK flagship, every element of the Trafford Centre store has been thoughtfully designed to elevate the shopping experience while supporting the needs of modern parents. As well as showcasing the best of Mamas & Papas’ range – from award-winning pushchairs and stylish nursery furniture to clothing, toys, gifts, and essentials – the store will offer its popular one-to-one expert services. This includes Buying for Baby appointments, providing tailored advice on key purchases for birth and beyond, plus all-important Let’s Talk Car Seat consultations, delivered by its knowledgeable team.
As a concept store, the space features interactive product experiences, making it easier for customers to discover and compare what works best for their family. Plus, as part of the brand’s commitment to supporting parents in navigating life with a little one, the store will host exclusive events, kicking off with a live Q&A in collaboration with The Mum Club and featuring Mamas & Papas’ new resident baby sleep experts, Calm & Bright.
Nathan Williams, CEO of Mamas & Papas, commented: “We’re thrilled to be opening our new UK concept flagship store at Trafford Centre this month. The store has been designed to deliver our best shopping experience while reflecting the evolving needs of today’s parents, providing choice, connection and support at every stage of their journey. From inspiring displays and hands-on product demos to one-to-one services and exclusive events, we’re excited for families to explore and experience the new space for themselves.”
Simon Layton, Centre Director at Trafford Centre, said: “Mamas & Papas’ prominent new location on Regent Crescent puts them alongside some of the most recognisable names on the high street. Having been part of the Trafford Centre for over 15 years, it’s a proud moment to see this new space become the brand’s UK concept flagship store. The new store will offer the best of the brand’s product range and an enhanced shopping experience, making it even easier for families to find everything they need, all in one place.”
