University Academy 92 (UA92) students will have access to world class sports media facilities after securing a new five-year partnership deal with Lancashire County Cricket Club.
From September, UA92’s media students will be taught inside Lancashire Cricket’s iconic Players and Media Centre at Emirates Old Trafford, for select classes.
The space, directly opposite UA92’s existing Old Trafford Campus, will act as a live, state of the art learning environment for students on both Sports Journalism and Sports Media and Communications degree courses.
The space will supplement existing TV, podcast studios and editing suites available to these students on UA92’s campus.
The opportunity will provide students with hands-on experience in an elite environment where global sports broadcasters operate.
Lancashire Cricket’s senior leadership and first team will also deliver guest lectures on campus, giving students valuable insights into the operations of a high-performing sports business.
The deal is the next step in a long-standing partnership between UA92 and Lancashire Cricket.
Daniel Gidney, CEO at Lancashire Cricket, said: “We are delighted to continue our relationship with our neighbours at UA92 by announcing a new-look five year partnership.
“We are proud to open the doors of Emirates Old Trafford’s Players and Media Centre to the next generation of UA92 students and believe that the opportunity to learn at an iconic venue such as Emirates Old Trafford will provide a truly unique experience.
“I strongly believe that the long-term visions between the organisations align and the team at Lancashire Cricket are all looking forward to working closely with UA92 over the next five years and beyond.”
Sara Prowse, CEO of UA92, said: “Working with world-class sporting organisations like Lancashire Cricket underlines our commitment to enhancing student employability while helping to build new talent pipelines for the sports and media industries.
“At UA92 we show students that sport is so much more than what happens on the pitch. This partnership will open doors to business roles, media careers and opportunities across the industry.
“It’s important for us to work with organisations that share our values around community and young talent, and with Lancashire Cricket right on our doorstep, there couldn’t be a more perfectly placed partner.”
