Sale Sharks have announced a multi-year mutually exclusive partnership with ROS Nutrition.
The partnership sees the Irish sports and health company become Official Nutrition Partner of the north west’s only Premiership rugby club.
ROS Nutrition’s logo will feature on Sale Sharks’ shorts, as part of the deal, and its team of nutritionists will work with the Club’s nutritionist and strength and conditioning coaches to help create tailored eating and drinking plans to fuel the first team squad.
Nutrition plans, which Sale Sharks Academy players will also benefit from, are being specifically designed to optimise each player’s performance.
Sale Sharks Head of Sport Science, Rick Swaby, commented: “With a minimum of 28 games played in a season, it can be a long and arduous one. Nutrition plays a big part in elite performance and ROS products, which have been very well received by our players, will support their development on the pitch as well as their recovery off it.”
Damien O’Sullivan, Business Development Manager and Performance Nutritionist at ROS Nutrition, said: “Our partnership with Sale Sharks is an exciting one and is our first foray into both rugby and the UK.
“We provide an expansive range of high-value sports and health nutrition products to consumers and already have partnerships in place with the likes of Swim Ireland and Dublin GAA.
“Adding Sale Sharks to our roster is fantastic given the high calibre of the club and the direction it is heading.
“We also believe our goals align with Sale Sharks as a club and look forward to supporting their elite players with innovative sports nutrition solutions, which will include providing organic powdered superfoods that speed up recovery following intense training sessions and matchdays.”
Sale Sharks Commercial Director Mark Cueto said: “Nutrition is one of the essential building bricks at the core of any successful sports team.
“ROS Nutrition is an up-and-coming brand with big ambitions like ours and we’re looking forward to working alongside them for the rest of the 2017/18 season and beyond.”