Salford based ticketing service Quay Tickets has announced that its contributions to its registered charity-parent company, The Lowry, have topped £1m. 

The ticketing agency made an operating profit of £243,765 for the financial year 2014-15, taking its lifetime contributions to the Salford Quays arts centre to £1,085,536.

Since it was established from the in-house ticketing department of The Lowry in 2005, all Quaytickets’ profits have been used to support the Centre’s world-class theatres and galleries programme, the care and display of the LS Lowry Collection and its life-changing learning and engagement work with local communities.

The milestone is reached as Quaytickets prepares to expand into the meeting, incentive, conference and events (MICE) sector for the first time, with the launch of Quayevent, a delegate registration service.

Manchester Jazz Festival is the launch-client for the new service, and will use Quayevent to sell allocations for their forthcoming festival, taking advantage of the new ticketing platform, Quaytickets’ call centre and marketing support.

The service is also available for paid-for events, and charges just 5% + £0.70 on top of each paid-for delegate ticket. There is no charge for those attending free events and exhibitions.

Rachel Miller, marketing director of Quaytickets, said: “The launch of Quayevent is an exciting new chapter for Quaytickets. With ten years’ experience of ticketing systems and an expert technical and customer service team in-house, we feel well positioned to enter the market at this time.

“Obviously, in platforms like Eventbrite we have serious competition, but we are confident that the attributes that have allowed Quaytickets to compete for business at the highest level will also work for Quayevent. Our initial focus will be on securing clients from Greater Manchester’s £823m-a-year conference and events industry – but we see Quayevent as being of UK-wide appeal.”

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